We like it raw
At Raw Count, we believe the rawest form of data holds the richest potential, if it’s counted right from the start.
Just like a chef needs the freshest ingredients to create a masterpiece, organizations need the right grade of data to build upon it and continuously gain competitive advantages through it.
The name ‘Raw Count’ symbolizes our commitment to the starting point, the unrefined data that holds the truth of a business.
We are obsessed with getting it right at the root because when yo do so, you can build anything you want on top of it and...
make data do the work!
Our Values
We are
Technology Agnostic Because technology is rarely the main challenge.
Advocates of Bespoke Because competitive advantages come from innovation, not from off-the-shelf solutions.
Business-Driven Because data and tech are liabilities if not serving a purpose.
Hands-On Because solving complex problems requires cross-field expertise, adaptability, and ultimately a hands-on approach that gets things done.
Automation-Minded Because we work with automation in mind, not as an afterthought.
Our story
Founder
Luis Carlon
After more than a decade of experience in engineering and leadership across Data and MarTech, I founded Raw Count in 2025 to help companies build the foundations needed to activate and capitalize their data.
In a world flooded with data and falling intelligence costs, I believe a true competitive edge lies in data quality and engineering creativity, and here is where Raw Count is positioned.
We like it raw, and we're ready to get busy!
